How To Find Your #1 Purple Unicorn – Kimberly Gosney

Do you have a #1 Purple Unicorn? Do you even know what I’m talking about right now?!?

It’s so easy to get caught up in the emotional roller coaster of running your business that you can’t see the keyboard for the keys.

Today, I’m sharing with you a top secret weapon in the battle for your business sanity.

And, no – it doesn’t involve me eating chocolate chip cookies and cool whip. Although, I think my daughter would love that strategy. It involves your Purple Unicorn.

WHY YOU NEED A #1 PURPLE UNICORN.

Your #1 Purple Unicorn is your business BFF – there to help you at a Facebook message moments notice – when you get stuck, frustrated or if you just want to celebrate your best day, week, month in business, ever.

Tears, laughter, joy and a whole lot of everything in between should be graciously shared and given to your #1 Purple Unicorn.

The idea here is that this is a friendship that helps you take some of the crazy emotional roller coaster ride out of being an entrepreneur. And, you’ll share and share alike with your #1 Purple Unicorn because the two of y’all aren’t competing with each other. You’re helping each other grow as you go.

HOW TO FIND YOUR #1 PURPLE UNICORN.

You probably already know your #1 Purple Unicorn OR they are really close to finding you. All you need to do is pay super close attention to the peeps that know you. Who stands out from the crowd? Who really seems to have your best interests at heart? Who do you know that does something totally different than you do – but, that compliments your business and personality in a positive way?

That’s your #1 Purple Unicorn.

NOW YOU’VE GOT YOUR #1 PURPLE UNICORN WHAT HAPPENS NEXT?

You become BFF’s and help each other every chance you get. Communication and sharing are the key to growing your #1 Purple Unicorn friendship. You have to be there for each other. And, you have to tell the truth always.

HERE’S THE CHALLENGE. GO OUT AND FIND YOUR #1 PURPLE UNICORN – NOW!

The best side effect of the #1 Purple Unicorn is that you’re no longer alone in business. You have someone that you can share your deepest darkest throwing your keyboard out the window moments with and this makes you (and your business) a whole lot better!

In honor of my #1 Purple Unicorn – the wildly talented Dr. Michelle Mazur – I’m sharing something that she taught me how to do. I’m an Adobe Illustrator junkie + for forever (and a day) there was one graphic that I couldn’t create.) No matter how many hours and hours I tried to make the perfect one …

MY #1 PURPLE UNICORN TAUGHT ME HOW TO MAKE A HEART SHAPED BUTTON.

And, now – I’m showing you. Click to tweet this for me #bethepurpleunicorn and share this friendship biz building secret.

Purple Unicorn

 

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